blogitto ergo sum

May 5, 2011

#173a – My Lifesta is a Startu[p]

Filed under: business buz,mmmmmmarketing — yael [ya-el] wagner @ 10:44
Tags: , ,

Christopher's startup

i realize that while everybody is talking about startups, and not always in the most favorable terms, i should have properly defined what a startup is.

the best definition i am aware of is the one used by mashable.

here it goes:

“A startup company or startup is a company with a limited operating history. These companies, generally newly created, are in a phase of development and research for markets. The term became popular internationally during the dot-com bubble when a great number of dot-com companies were founded. A high tech startup company is a startup company specialized in a high tech industry.
Startup companies can come in all forms, including those that are simply life-style companies, but the phrase “startup company” is often associated with high growth, technology oriented companies. Investors are generally most attracted to those new companies distinguished by their risk/reward profile and scalability. That is, they have lower bootstrapping costs, higher risk, and higher potential return on investment. Successful startups are typically more scalable than an established business, in the sense that they can potentially grow rapidly with limited investment of capital, labor or land.”

Source: http://mashable.com/follow/topics/startups/

with Christopher David‘s beta launching next week, i know a part II to #173 – My Lifesta is a Startu[p] is coming.

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