blogitto ergo sum

April 25, 2017

#227 – iRecommend

Filed under: #work #career,absorb,connectivity,life matters,Opinionated — yael [ya-el] wagner @ 19:06

A friend or a colleague gets laid-off. You worked together for a while, and you want to keep in touch. You truly want to help.  You care for the guy, you enjoyed working together, you even learned a thing or two from him.  Or her.  Women got a lot to teachSupportLIKEaBRA and share.

What you do? LinkedIn is the obvious answer.  Of course.  Request is sent, accepted, are we done?  And I thought you cared.  You tell yourself you care.  So, now what?

For many, this is as far as it goes.  Let that guy ask for help; we are connected, I’m available and done.  Hmmm, not so fast; not so done.

What does your buddy really need?  Support, mostly emotional, not to feel deleted or erased.  Don’t avoid her or him due to your “survivor’s guilt,” nor go the other extreme, telling yourself, “He was RIFed, therefore he deserved it.”  Don’t become a stranger.  You are better than this.  I know you.

Connecting on LinkedIn is great, meaning a great start.  You however, are going to do more.  You are that kind of a person.  So, in addition to your friendly [read: emotional] support, take the initiative and write a recommendation; endorse a couple of relevant skills.  Don’t overdo it, it’ll backfire. Don’t endorse me for algorithms.  Knowing what they are, their value, and what they do, understanding the philosophy behind them, doesn’t mean I can write one, right?  Yet… All of us can write a recommendation, regardless of training and title, what are you waiting for?!

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Last night, as I was getting ready to publish this post, i took a quick detour via LinkedIn. It paid off.  I came across a great advice from Gail Houston, and today I got her permission to adopt and use it here.  When listing accomplishments, “think about the biggest impact and list that first. “Acquired 20k new customers,” “drove cultural change increasing employees engagement level and increasing company’s presence on social media platform,”  “led a deal of $25mm in revenue”… These might be a lot more important than saying that one launched a product on time. It is all about getting that hiring manager / recruiter’s attention early – so they slow down and keep reading or pick up the phone and call. Thank you, Gail.

You shift position uncomfortably.  You never embraced all that stuff about investing in your LinkedIn profile, personal brand, and network. Having a coffee or a drink sounds great.  But, in a global company such as yours, your buddy may be in a different campus, state, or country.  WhatsApp, FaceTime, and SMS may do it, but what with that time difference?  And you never actually met outside the office other than for work-related stuff [and PIVO, but that’s a whole different story].  What should you do?  Think.

Your network may be small, but your heart is big.  And, anyway, right now it’s on the job seeker to expand the network.  But you?  You can help making that LinkedIn profile shine with recommendations and endorsements.  Even you who struggle to put together 140 characters for a tweet can help.  Yes, you can!

Think about your friend, the accomplishments, things you value, impressed with, what special sauce he added to the team, what difference did she make.  Make a short list.

Now, and you may find this a little challenging, what kind of job or a role your buddy is looking for? What qualities, skills & knowledge, experience, and achievement are relevant to those jobs?  Sort the list, scan it against those jobs. Not sure yet? Give your buddy a call.  they’ll appreciate it.  I promise.

Not there yet?  Reflect. Think of something he helped you figure out. think of a time that she pushed you,  you didn’t like, but then you did it.  Recall how he killed that bug, delighted that customer… Think of that sticky situation you resolved together with a smile, leaving the customer and the team happy.  Think of the person, the values, future roles. What would a hiring manager and recruiters want to know?  Don’t forget to mention the nature of the relationship.

Now stir.  If your time is limited to two olives, drop the personal memory.  You’ll have time for that when they call you for the referral.  Drink.   You are a good friend.
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